With the release of the Amazon Echo Show, Allstate wanted to provide users with a helpful suite of hacks for around the home. My team shot and directed a series of videos explaining each hack and developed supporting social content to promote the Alexa skill on Allstate's social channels. We created a total of 12 videos in 2 days using a small, srappy studio and two actors.
Good Hacks Overview
extending to social
We also created a series of social assets to playfully promote the Good Hacks Alexa skill.